‘I was given birth into a fashion conscious family’
Adetoke Oluwo, a TV and
Film Producer, an International Fashion Reporter, a Content Developer, Digital Media
Influencer and Strategist is a fashion duchess no doubt. She knows what to
where and how to wear it. Check her out at glamorous events and you won’t be
disappointed at what this style aficionado is donning. In this interview with ADAEZE AMOS, she talks about her dress
sense, her passion for fashion and many more
Can we
step into your world Toke? What is the latest about you?
You are welcome on board in my world. The latest about me is that I am always evolving and learning new things
because change is constant (laughs). I
recently finished a course in Screenwriting at the Met Film School London. I am
enjoying owning a Style Inspiration Page on Instagram called "
@stylegoestochurch. This is the number one thing that gets my attention every
morning. Not just having a page that is inspiring but a page where hate
comments and cyber bullying are not allowed. My followers are really inspiring,
fashionable and makes me believe in true love amongst strangers. (giggles).
Glamorous! |
A bit
on your educational background. What did you study and which university did you
finish from?
I went to the University
of Ibadan, Linguistics Department. I was a Social Director at some point so school
was actually fun.
When
did you start having interest/passion for fashion?
Well, I'd say I was given
birth into a fashion conscious family. You can't be an "Oluwo" and
not be fashionable. My dad is from Ijebu Ode and oh so fashionable. He taught
me everything about fashion while growing up. He ensured he got the best
clothes for me, bicycle, everything that made me stand out amongst my peers.
And my mum ,she is from Lagos state, so just imagine the combination. She had
this "funky " style. From her hair to her clothes and Jewelry, it was
all fashion and trends. So, my siblings and I never really had a choice than to
love fashion as kids. I could also remember that as a teenager, Uncle Bayo
,Head Modela Modeling Agency came for a model search in Ibadan in 2001 and I
was blessed to be picked by him. And that landed me in my first Modeling Job which was a
Coca Cola (COKE) Billboard Advert. So
that launched me into this Fashion/Entertainment Industry that I am today.
Do you
believe that fashion is a tease, powerful and a great door opener?
This is true! Fashion has
opened doors for me and so many people around the world. How you look really is
how people will address you. There is a slang commonly used in Nigeria.
"PACKAGING"......Which is simply dressing to impress or composing
yourself positively in public through fashion and more. One of the things I
love about Nigerians is that we are fashion forward. We always dress to impress
most of the time. It is in our blood! I can never stop singing it. Dressing well
opens doors and opportunities. It speaks for you even before you introduce yourself.
No one knows your bank account when you step into a room, remember? They see
how fabulous or sloppy you look and trust me, you are immediately judged.
What
are some common fashion blunders you would like to correct using this medium?
I always say do whatever
rocks your boat. There are no rules to fashion these days. Who would have
thought years ago "rags" would be more expensive than normal clothes?
Can't you see Kanye West is smiling more these days? I would just say find your
style and rock it with confidence. Fashion is general, style is personal. Do
You!
What
determines your dress sense?
My mood! I generally love
African prints and clothes that
accentuate my curves. That I can rock sleeping but generally, I dress however
way I feel.
What
stands you out in the fashion circle and why do you think people admire your
style?
My confidence and not
taking things too seriously. I am not enslaved to fashion. I just do me....So I
think other people would answer that question more accurately, (laughs) because
I don't know why they love my style.
Mention
some Nigerian ladies you admire their styles and why?
Wow! The list is endless!
I have loads of people I admire on Instagram (because that is the latest market
place everyone meets )
RONKE @therealrhonkefeller because she rocks prints so effortlessly, Cassey @casseybassey because she makes Men Inspired Fashion look so easy and classy and oh she loves heels just like me. Folake Huntoon @stylepantry because her style is just beautiful and achievable.Though a Guy, I really love Noble Igwe because he is a trendsetter. He made our Agbada game strong.
RONKE @therealrhonkefeller because she rocks prints so effortlessly, Cassey @casseybassey because she makes Men Inspired Fashion look so easy and classy and oh she loves heels just like me. Folake Huntoon @stylepantry because her style is just beautiful and achievable.Though a Guy, I really love Noble Igwe because he is a trendsetter. He made our Agbada game strong.
How do
you think the world would have looked like without fashion?
Empty and sad!
You just
handled Africa Fashion Week, can you relieve the experience and what wouldn’t you
forget in a hurry about the show?
- Yes, I handled Media Production for the AFRICA FASHION WEEK
NIGERIA 2016. The experience was awesome!
I have been producing fashion shows/events for years now but this stood
out for me because I was able to appreciate Nigerians the more. Young Nigerians
are taking over. Everyone is on that game of becoming something in life and not
waiting for the Government. I met wonderful talents in the fashion Industry and
it made me believe in Nigeria again.
What
few words do you have for our Nigerian fashion designers?
Nigerian designers should
be supported! There should be a body in Nigeria that supports them financially.
Many are talented but handicapped financially. I just want to say they
should keep up the good work and not get discouraged. It will end in praise
soon
What exactly stands you out on the red carpet?
My smile (laughs). I don't know, I just do me.
Fashion
covers/conceals flaws, what part of you do you flaunt proudly?
Hmm! My Curves! I must
say and of course I don't wear anything that would expose my flaws....Don’t ask me what that is. I really love to
celebrate me and rock whatever I love. God has blessed me with a good body. I
don't see flaws, I see uniqueness. Before now, I had trouble exposing my legs,
I had insecurities about them growing up as a teenager. But now, I wear shorts
more than maxis (giggles).
What is
your life philosophy?
Give! Never stop Giving
and loving.
Name
colours that tickle your fancy and why?
I generally love bright colours! But I tend to tilt towards red these days
because it represents my persona more.
Cute |
Flawless makeup |
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