Temitope Olanre-Alade is a style enthusiast that
cannot be ignored. She can’t be caught shabbily dressed. Aside from being a
fashionista who trains others on how to sew in her fashion school, she is also
the Secretary General of Fashion Designers’ Association of Nigeria. In this
interview with ADAEZE AMOS, she
talks about today’s style and what Nigerian ladies have done best of late.
What is
Ibile Vogue Academy all about?
It is a cosmopolitan fashion and clothing line, of
Nigerian brand that makes the African culture global in the fashion world. That
is what I have been doing for over a decade and it has been great. At a point,
we had industrial training, because people started admiring what I do and they
came en masse to be trained. That was how I started training people. I then
went ahead to do some training programmes for myself to be well equipped, I
would say that I do not only have the passion to train but also the zeal to be
trained adequately in what I do. So, Ibile Vogue Academy has been doing well.
All has been good.
You are a
member of Fashion Designers’ Association of Nigeria, FADAN; what position do
you hold in the organisation?
I’m the National Secretary General of FADAN. It is the
only fashion body recognised by the Federal Government. It is an umbrella where
every professional designer has a voice to be sure that professional ethics can
be observed in our industry. It is also a forum where fashion designers can
come together to make more things happen well the way we want it. We have been
able to push certain rights to the government, urging banks to help the organisation.
We are into the business of promoting fashion shows where buyers can actually
come and purchase what they desire to from the right sources.
Being a
fashionista and a designer that sets the pace in the fashion world, what really
inspires your style when you are set to dress up for a glamorous event?
I like to stand out in a very subtle way. That is a
key for me. You know you can actually stand out but it would be very unpleasant
to the eyes or unpleasant to decent-minded people who would be wondering what
really you are putting on and why you should wear such outfit. But, for me I
like to stand out in a subtle way bearing sophistication in mind. I would like
to attract attention at such events which I believe is the dream of every
woman.
Why do you
want to be noticed at events?
I want to be noticed because I want to sell. I want
you to notice what I’m putting on so that you will like it and I can sell to
you. It is basically for that and
nothing else. It boils down to business at the end of the day.
Can you now
define you style?
My style is glamorous, sexy and comfortable.
Where do
you think ladies are not getting it right in fashion?
I think one of the major issues here is that we don’t
understand our body. You should know your body and adorn it accordingly. As a
seasoned fashion designer, I do tell my clients to be mindful of their body structure
first before opting for any style. The style I can wear and rock it well,
another lady may opt for and it may not come out well on her. So, we need to
understand what works for our body. But this does not rule out the fact that
Nigerian women are very fashionable. But knowing what suits us and sticking to
it has been a problem. It’s only a few women that have discovered their own
secret signature style so much that when people see them without waiting to see
their faces, they would recognised at once.
Another point I will like to hammer on is that ladies
who have big boobs shouldn't be seen in tops that have frills on the chest area
because you are already endowed there. Likewise, women whose hips are big,
avoid dresses that would create elaborate attention on your hips because there
is nothing to add there. Nature has given you enough.
Have you
noticed that ladies have reduced the half-nakedness kind of dressing that was
once the fad of the moment?
Yes, I have also noticed that. A lot of ladies now
dress properly, having what ought to be covered well covered. I think I give
kudos to men for this because they are the ones that helped to fight for
change. So many men started talking and condemning it. So, when ladies
discovered that responsible men go for ladies who are properly dressed not
revealing their body, they started changing. I'm happy about that.
What
thrills you more about fashion?
It is the colours in the fashion world that thrill me.
When I see ladies who are well dressed with their colours blended, I'm happy
about that. So, I can say I love bold, vibrant colours. My best colours are
orange and green. Orange inspires a lot; it is a colour that whets your
appetite to dress even better. Then for green, it is the colour of nature,
vegetation, jungle, of life.
How do you
think the world would look like without fashion?
I don’t want to think about it because it is
unthinkable. The world would be bleak, dull and lifeless without fashion.
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